B2B targeting by job title, industry, and company size

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LinkedIn is the only major platform that lets you target by job title, seniority, industry, and company size with real precision, which makes it a strong (if pricier) channel for B2B lead generation and account-based marketing. We build campaigns using Sponsored Content, Lead Gen Forms, and precise targeting to reach exactly the buyers your sales team wants.

What you get

Precise B2B targeting

Targeting by job title, seniority, industry, and company size for genuinely qualified reach.

Lead Gen Forms

Native lead forms that reduce friction and improve conversion versus off-platform landing pages.

Account-based marketing support

Campaigns targeted directly at named account lists for ABM strategies.

Sales-aligned reporting

Reporting built around lead quality and pipeline, not just clicks and impressions.

Our process

  1. 01

    Targeting & offer strategy

    We define target segments and the offer or content that will drive quality leads.

  2. 02

    Campaign build

    We build Sponsored Content and Lead Gen Form campaigns aligned to your funnel.

  3. 03

    Optimize & report

    We manage bids and creative, reporting on cost per lead and lead quality monthly.

Frequently asked questions

Why are LinkedIn Ads more expensive than other platforms?

Precise B2B targeting commands a premium, but for the right offer it often produces higher-quality leads that justify the cost.

Can you target specific companies?

Yes, account-based targeting by company list is available for ABM campaigns.

Do you build the lead magnet or offer?

We can help develop the offer and landing experience, or work with content you already have.

Ready to grow with LinkedIn Ads?

Tell us about your goals and we'll put together a plan built around your business.

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